Illustration

Custom illustration that gives your product a voice no stock library can match

Concept - Sketching - Style Exploration - Icon Design - Character Design - Delivery -

We start with what the picture has to say. A short brief and a handful of rough sketches settle the idea before any polish.

The brief covers audience, tone and where each piece will appear, so the artwork fits its job from the start.

Rough sketches are quick and cheap to change, which keeps early feedback honest and direct.

Two or three directions on one sample piece, so you can choose a style that fits your brand and can be repeated across the whole project.

Each direction is applied to the same sample, which makes the differences easy to compare side by side.

The chosen style is written down as a short guide so the set stays consistent as it grows.

The chosen style is applied to every piece in the set, with a check-in at each stage so changes stay small.

Work arrives in batches, so you can steer early and avoid surprises at the end.

Every piece is checked at small and large sizes to make sure it stays clear on a phone and on a poster.

Files in the formats you need for web, print and social, named and organised so your team can find them again.

Files are exported for web, print and social, with transparent backgrounds and colour variants where they are needed.

Source files and a short usage note are included, so your team can adapt the artwork later on its own.